Archives for SEO & Web

Optimize your WordPress Blog Title

Stepping away slightly from the recent vein of posts back into the ‘SEO’ aspect of the blog, I had an epiphany regarding the title setup of my wordpress blog. It’s probably an important piece of information to anyone that hasn’t done it but way well also be something other people have been doing for years. If you write a post it’s probably because you want people to read it therefore it makes sense to try and optimise it slightly while composing the content. Use the ‘key phrase’ a few times without making the content read as though it’s obviously crammed
Read More

Link Exchangers Beware of Sneak Attacks

In the world of online marketing many website owners ‘exchange links’. This simply means placing a link on one website in exchange for a link from another website. Links from other websites are thought of by search engines as ‘votes’ and can help in moving a website higher up the order of natural search engine results. It is quite common if you are the owner of a popular website to receive a large number of ‘link exchange’ requests by email on a daily basis. In order to decide if a website is worth linking with it is quite common to
Read More

Google, Google, Google….

I’m not going to harp on about this because it’s known by webmasters around the world as ‘one of those things’, but one of my sites has suddenly dropped from ranking between 8th and 10th on Google to around 40th for a popular search phrase. I could rant on about this because yes, it makes my blood boil when things like this happen. Maybe because they are totally out of my control, or maybe because it suddenly removes a bit of extra income I was just getting used to…. Nonetheless it smarts and I just wanted to take the time to say to anyone
Read More

Paris Hilton – A Hotel in France

Without question, Paris Hilton is one of the most talked about celebrities (blah, blah, blah etc, etc… < - indicates my interest in celebrity gossip...). Many thousands of websites make reference to her and yet, the homepage of the Hilton Paris, (the hotel - www.hilton-paris.com) is still able to find itself on the first page of results for the search 'Paris Hilton' on Yahoo. Surprisingly it's number 1 on MSN Live but only 46th on Google! Why does Google consider the hotel website less important than Yahoo & MSN? Why is it buried beneath a myriad of other sites, some
Read More

Adwords Value for Money?

On a couple of my finance sites I display a 728×90 ‘leaderboard’ Google adwords ad. These display 4 or 5 sponsored results. (see example on www.themighty.net) In the finance world, people pay an arm and a leg to appear at the top of the sponsored results and subsequently within the top few results that are rotated within these ‘leaderboards’. More recently I have noticed some of the major financial institutions monopolising the entire ad! Just one advert dedicated to one advertiser across the entire 728×90 leaderboard so it looks like a large banner in full colour and with graphics! How is
Read More

It’s a PR Fest!

A site of mine that lost ranking and PR in Google nearly 3 years ago has finally been granted a PR again! It’s only a PR1 but it’s ever-so slightly better than PR0! This site (UKMoneyPot) has also now been attributed a PR1 and the site has been online for a little over 3 months. Another of my new sites has also recently gained PR1 but that particular site has only been live for 6 weeks! I’m not a PR junkie and I couldn’t really care less about it to be honest. Some people consider it the Holy Grail of SEO but I
Read More

Sitemaps for Google, Yahoo and MSN Live Search

Anyone that has owned a website for some time or is involved in promoting their website will probably know all about submitting sitemaps to search engines such as Google, Yahoo and MSN. A sitemap is essentially a list of URL’s or web pages of a particular site laid out in a format that tells search engines what pages there are in the site. This saves the search engines the time required to look through all the links of a site before it finds all the pages. This can help speed up the indexing of new pages and pages that change
Read More

Pipping the .org

Having been exposed to the world of SEO (Search Engine Optimisation) for several years I thought I’d offer my knowledge and services to others so I built a website to reflect what I know I can do. I found a suitable domain name and procured www.2seo.co.uk I’ve adopted a few basic SEO techniques to alert the major search engines of the website presence and have already achieved a degree of success! By searching on Google.co.uk for ‘2seo’ my site is ranked no.1 This may not seem like much of an achievement but there is already a search engine optimisation site
Read More

How to Google

Step 1. Go to http://www.google.co.uk Step 2. When you are on the http://www.google.co.uk page, type whatever you want to find in the wide ‘search box’ across the middle of your screen. The image below shows the screen you should see and the red circle shows the start of the ‘search box’. (The red circle is not on the Google website, it is just in the picture below to show you where to start typing.) That’s about it! You can type anything you like and Google will display a list of websites with a short description of each. All you have to
Read More

Email Issues Resolved

Having only just discovered that since moving hosting provider two weeks ago none of my email accounts were working properly, I have now had the issue resolved. The new host seems to be working out well despite this and had I noticed the problem sooner I’m sure they would have resolved it sooner too. 10pm on a Sunday I called the 24hr support line. I explained the problem, gave my details and was amazed when I was told the problem would be investigated and they would call me back! At 10.50pm the phone rang and sure enough it was the support
Read More